share the unshared

celebrate your unfiltered moments this Mother’s Day

This Mother’s Day we’re sharing the unshared. The real, raw, and unfiltered moments that define motherhood.

We’re shining a light on the reality of being a mum in the modern age. We’ll hero the realness, the trials and tribulations, the juggle of being a counsellor, chauffeur, best friend.
We’re opening the conversation and encourage you to share your unshared moments, as we reveal the true beauty and bravery behind motherhood.

your unshared moments

share your unshared and win

We all have unshared moments of motherhood. The perfectly imperfect moments where the world sees only love.

They’re delivered in exhausted embraces, tired pride and motherloads of affection. These raw, unfiltered moments define motherhood.

Join us in sharing it all – the highs, the lows and the love – and enter the draw to win 1 of 10 x $200 endota gift cards and product packs.

Simply share your unshared moments of motherhood on Instagram and #shareunshared

gifts with feeling

Acknowledge her unyielding affection, exhausted embraces and motherloads of love, and give a gift with feeling this Mother’s Day.

terms and conditions

Enter the Share Your Unshared competition by sharing a raw or unfiltered photo, video, or comment that reflects the beauty and bravery of motherhood. Comment on the competition post or tag @endota and use #ShareUnshared on Instagram (make sure your account is public). All submissions will be entered into the draw to win 1 of 10 $200 endota vouchers and Mother’s Day Gift Packs. Competition opens from 9:00am (AEDT) 1st April 2025 – 11:59PM (AEST) 30 April 2025. Winners will be chosen based on creativity and alignment with the campaign theme. By entering, you agree to allow endota to use your content for promotional purposes. Click here for full terms and conditions.

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